Industries / Trades and services
Lowe Design builds websites for trades and local service firms in Coleraine and across Northern Ireland, helping electricians, plumbers, builders, transport and haulage companies get found in local search and make it easy for customers to call or request a quote.
The challenges
You're good at the work. The hard part is making sure the right customers find you first. Here's what usually gets in the way.
The phone isn't ringing enough
Word of mouth is great until it slows down. Without a site that shows up in local searches, new customers pick whoever they find first.
Customers can't tell you're the real deal
An old site, or no site at all, makes a solid firm look like a risk. People want to see your work, your reviews and that you're local before they call.
Getting in touch is too much effort
If the number is hard to find or the contact form is a chore, people give up and ring the next firm on the list.
No time to deal with it
You're on jobs all day. Website work gets pushed to the bottom of the pile, so it never gets done.
How Lowe Design helps
Picture a customer with a fault, a leak or a load to move. They search, they find you, they call. Everything we build is aimed at that moment.We're based in Coleraine, on the north coast of Northern Ireland, and bring branding, web design, SEO and AEO together as one job.
A brand that says you're reliable
A clean, confident look on your van, your quotes and your site. It tells customers you're an established firm before they've spoken to you.
A website that turns visits into calls
Custom built in Next.js and quick on a phone, with a tap-to-call button and a short quote form always within reach.
SEO for your trade in your town
We build service and area pages around the searches people really make, like your trade plus your town, so you show up when it counts.
AEO for AI recommendations
When someone asks an AI tool for a trusted local tradesperson, clear structured facts about your services and areas help it name you.
What's included
Click-to-call
A call button that stays in view on mobile, so customers can ring you in one tap.
Quote request forms
Short forms that ask the right questions, so you get the details you need to price the job.
Google reviews
Your best reviews shown on the site, where they help a nervous customer pick up the phone.
Service area pages
A page for each area you cover, so people searching nearby towns can find you too.
Photo galleries of your work
Before-and-after shots and finished jobs, so customers can see the quality for themselves.
Who we've worked with
Local firms that trust us with their brand and their website:
APN Electrical
A modern brand identity for an electrical contractor, built to earn trust and support the firm's growth.
Kinghan Transport
A transport and haulage firm we've worked with.
Frequently asked questions
A new website helps your phone ring more by putting you in front of local people searching for your trade, then making it easy for them to call. We build pages for the services and areas you cover, add a tap-to-call button and show the reviews that build trust. Fewer people drop off between finding you and contacting you.
Yes, customers can request a quote through a short form on your website. We ask the questions you need answered, like the type of job, location and timing, so you can price it quickly. Requests land in your inbox ready to reply to.
That's exactly what we build it to do, with pages aimed at searches like your trade plus your town. We set up local SEO, structured data and area pages so Google understands where you work. Showing up in search takes some time, and a well-built site gives you the best chance.
Yes, we can show your Google reviews on your website. We place them near your contact buttons and service pages, where they do the most to help someone decide. It's one of the simplest ways to build trust with a customer who has never met you.
Very little: we handle the planning, writing, design and build, and only need you for a few short check-ins. A quick chat at the start, a few photos of your work and a look over the site before it goes live is usually enough. We work around your hours, including calls before or after a job.
Ready to talk about your website?
Get in touchRelated links
See every sector we work with on our industries page, or browse all our work.
Web design near you: Antrim, Ballymena, Coleraine, Londonderry, Portrush and Portstewart.
Further reading: How to get your business found on AI search and Why a cheap website costs you more.
Useful sources: Google Search Central: local business structured data and Google Search Central: creating helpful content.